Research Article
Impact of Blended Teaching Strategy on Learning Achievement and Retention of Knowledge
Rama Shanker Yadav*
,
Pratibha Yadav
Issue:
Volume 10, Issue 4, August 2025
Pages:
148-153
Received:
3 June 2025
Accepted:
16 June 2025
Published:
18 July 2025
DOI:
10.11648/j.ijecs.20251004.11
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Abstract: Integration of advanced technological developments in education has emerged new era of digital educational world especially after pandemic where blended teaching strategy has been proved to be highly beneficial in which both traditional and technology based teaching are fused together for advanced, attractive, efficient and impactful teaching learning process. The present experimental study explored impact of blended teaching strategy on learning achievement and retention of knowledge in science for high school students of rural areas. Two randomly selected groups of students 25 in each, Experimental and control, were treated with blended and traditional teaching strategy, respectively and achievement and retention in knowledge are observed based on test scores of students after treatment. Comparison between experimental and control group is made based on Mean, Standard deviation and t- test statistical tool. The findings based on Mean and t-test depicted higher learning achievement in students of experimental group in compare to control group validating effectiveness of blended teaching. Retention of knowledge in control group found to be almost similar to post treatment however, students in experimental group expressed higher retention than post treatment achievement. For control and experimental group, retention in experimental group is found to be quite impactful than control group in maintaining knowledge for long time via increasing attraction, motivation and self-engagement towards digital tools.
Abstract: Integration of advanced technological developments in education has emerged new era of digital educational world especially after pandemic where blended teaching strategy has been proved to be highly beneficial in which both traditional and technology based teaching are fused together for advanced, attractive, efficient and impactful teaching learn...
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Research Article
Cultural Discount of Chinese Slow-Living Shows
Issue:
Volume 10, Issue 4, August 2025
Pages:
154-161
Received:
12 June 2025
Accepted:
26 June 2025
Published:
18 July 2025
DOI:
10.11648/j.ijecs.20251004.12
Downloads:
Views:
Abstract: Chinese slow-living shows have gained substantial recognition and widespread acclaim domestically for their authentic and interesting life experiences and unique cultural essence. In the context of cross-cultural communication, however, such shows have faced certain challenges due to the phenomenon of cultural discount. To address this issue, this study selects the Chinese Slow-Living Show (SLS) Become a Farmer and the Japanese equivalent show The! Tetsuwan! DASH!! as two representative cases to carry out a comparative analysis. It’s found Chinese SLS face a few problems in international dissemination. Currently, Chinese SLS exhibit limited originality because some of them simply replicate foreign formats, resulting in homogenization. Besides, disparities in cultural contexts, aesthetic paradigms and value systems among different societies create barriers for non-native Chinese to understand and appreciate Chinese SLS. Simutaneously, content creators of SLS in China may experience creative inhibition due to cultural translation challenges, while investors responding to tepid market adopt risk-averse stances, thereby constricting capital flows into cultural products. By analyzing some possible reasons for the cultural discount, this study proposes a series of innovative communication strategies and approaches including the adoption of novel narrative techniques, the strategic integration of celebrity and non-celebrity participants, and decontextualized communication approaches for Chinese SLS to enhance their global outreach and, consequently, strengthen the international competitiveness and influence of Chinese culture.
Abstract: Chinese slow-living shows have gained substantial recognition and widespread acclaim domestically for their authentic and interesting life experiences and unique cultural essence. In the context of cross-cultural communication, however, such shows have faced certain challenges due to the phenomenon of cultural discount. To address this issue, this ...
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